proofAn independent
print studio.
Bring a project ↗

Work / Side by Side

One idea.
Across the page.

A print edition exploring how two bold colors, simple shapes and the rhythm of a booklet can work together.

Side by Side booklets and print sheets
Format

Booklet, cards & flat print

Visual direction

Overlapping geometric shapes

Paper direction

Warm uncoated stock

The sequence

Give the reader
a reason to turn.

Large shapes lead into smaller marks as you turn the pages. Solid areas of color alternate with unprinted paper, changing the pace of the booklet.

The physical object

From the cover
to the page edges.

The visible page edges and the way the cover meets the inner stock are part of the edition. A physical dummy helps review that relationship before the finished run.

Close view of the Side by Side booklet and its page edges

The companion pieces

Keep the family
recognizable.

The cards and flat print reuse the palette and shapes without repeating every page. Together they show how a single visual idea can support pieces with different sizes and uses.

Booklets, correspondence cards and flat prints from the same edition
The same ink vocabulary, on pieces with different jobs.

The edition planner

Start with
the thing
you’re making.

Try a format, paper feel and color approach. We’ll turn those choices into a short project outline.

Format & color diagram / not a color proof

Format
Paper feel
Color approach

Booklet / smooth / two colors

A sequence of pages gathered into a booklet. We review the page count, cover and binding together.

Compare smooth paper samples to see how they suit your type, images and ink.

Use this outline